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Live Review: The Fit Expo 2025 at the Anaheim Convention Center

Fitness enthusiasts of all ages gathered at the Anaheim Convention Center on August 3, 2025. Attendees watched bodybuilding competitions, enjoyed free samples including supplements, energy and hydration drinks, protein bars, T-shirts, and more. Fitness celebrities and influencers were also at their booths for fan photos. Keep reading for the event recap.  Body Building Competitions One…

Christy B.
1–2 minutes
A large sign reading 'FITEXPO' with a stylized figure, displayed prominently at the Anaheim Convention Center during a fitness event.

Fitness enthusiasts of all ages gathered at the Anaheim Convention Center on August 3, 2025. Attendees watched bodybuilding competitions, enjoyed free samples including supplements, energy and hydration drinks, protein bars, T-shirts, and more. Fitness celebrities and influencers were also at their booths for fan photos. Keep reading for the event recap. 

Body Building Competitions

One of the highlights was watching the bodybuilding competitions.

Onsite Activities 

At the Mach-1 booth, a mechanical rock wall was set up for people to compete and earn the best times.

At the US Army booth, pull-up competitions were being held. There were other “Strong Man” challenges at various sections of the convention. 

One of the highlights was seeing the women compete in weightlifting challenges. 

Another highlight was watching the dunk challenge, where a guy jumped over a woman, which got a great reaction from the crowd. People cheered and screamed in unison.

Walking through the venue, there was an arm wrestling tournament where fans entered for a chance to win raffle prizes. 

An interesting booth I came across was where people could “Hang for 100 Seconds to win $100.  

Multiple pull-up challenges were found at various booths and it was entertaining to watch.

There were long lines for Jay Cutler and Sam Sulek. 

A display at the Cutler Nutrition booth featuring a muscular mannequin wearing athletic wear, surrounded by various fitness merchandise including hats, posters, and supplements.
Two men standing in front of a booth sign that reads 'SAM SULEK,' with a third person visible on the left. The background features fitness-themed graphics.

Event Gallery

Check out some of the photos from the event:

A booth at a fitness expo featuring products for skin and joint health, with promotional banners and a representative standing behind a table displaying items.
A vibrant booth for The Protein Company at a fitness expo featuring bright pink colors and promotional materials. Attendees gather around to sample products and learn about protein options.
A booth at a fitness expo featuring two representatives from Buzz Bomb, promoting their energy supplements. The backdrop displays the brand name and product information.
Crowd gathered around the Ape Arena Fitness booth at the Anaheim Convention Center, with promotional banners and a sign advertising a 50% off sale on merchandise.
A colorful booth at the fitness expo showcasing various themed T-shirts, including designs with humorous fitness slogans and graphics, under the banner 'FLEX COMICS'.
A vibrant booth at a fitness expo featuring 'Flex Comics' displays with colorful banners, showcasing patches and pins for sale. Attendees are engaged at the booth, with some browsing the merchandise.
A fitness booth at an expo featuring two men interacting in front of a display with promotional materials for dermaFIT, including a monitor showing fitness models.
A booth at the fitness expo featuring Muscle Egg products, with promotional banners showcasing flavored liquid egg whites. Attendees are gathered around the table engaging with staff and sampling products.
Two women at the Mosh booth during a fitness expo, showcasing their brain and body fuel products on a purple table with samples and promotional materials.
A booth at a fitness expo displaying live.sweat.love organic spray deodorants, featuring elegantly arranged products in dark bottles on a table with a black cloth. A sign with pricing information is visible, and there is a woman in the background interacting with customers.
Two women in blue Lifeway shirts are interacting at a booth promoting kefir products at a fitness expo. The booth features kefir bottles and promotional materials, set against a backdrop of other colorful vendor displays.
Tustin Police Department booth at a fitness expo with officers interacting with attendees and promotional materials displayed on the table.
A promotional banner featuring a hand pulling apart a grilled cheese sandwich, showing melted cheese, with the text 'Melts Like Dairy' and 'Now Made From Daiya Oat Cream Blend'. In the background, a booth attendee is visible.
Two women standing behind a booth at a fitness expo, promoting Crisp Power protein pretzels, with a colorful banner displaying product details in the background.
A booth at a convention featuring the 'American Ninja Warrior' show, with two people engaged in conversation and one girl drinking a beverage. There are promotional materials and a laptop on the table.
Vendors at a fitness expo booth displaying a variety of T-shirts and merchandise, with individuals interacting and setting up products.
A vendor at the GymRat Fuel booth displays various fitness supplements, including gummy snacks, while engaging with attendees at a fitness expo.
A vendor at the Fit Expo showcases Gameday Men's Health products at their booth, with promotional materials and a display of various health supplements.
A booth at the fitness expo featuring the BodyHealth brand, with a representative talking to attendees amidst products and promotional materials.
A booth at a fitness expo displaying merchandise from Lean Beef Tees, with two individuals sorting through T-shirts and bags on a table.
A beauty booth at a fitness expo showcasing hair styling services, with a woman sitting in front of a mirror while a stylist works on her hair.
Two women are talking at a booth displaying Angel Competition Bikinis, featuring colorful competition attire and accessories in a convention setting.
Two women converse at the Angel Competition Bikinis booth during a fitness expo. One woman is wearing a purple jacket while the other is in a black outfit. Bikinis and promotional materials are displayed in the background.
A booth at the Fit Expo featuring 'Alpha Queen' branding, displaying fitness clothing and accessories. A woman stands behind the table, promoting the products.
A booth at the fitness expo featuring Linear products, highlighting their tagline 'Real Ingredients, Unreal Taste.' Attendees engage at the display showcasing protein bars and promotional materials.
A booth displaying merchandise at a fitness convention, featuring clothing items like T-shirts and hats, with a black backdrop bearing the logo 'Iron Sanctuary.'
Amino Innovations booth at a fitness expo featuring products related to peptides and supplements, with promotional materials displayed on the table and attendees in the background.
Fitness expo booth featuring workout equipment, with a display screen and banners reading 'Pure Steel'.
A Pocari Sweat booth at a fitness expo, featuring a smiling representative in a blue shirt, promotional materials, and bottles of Pocari Sweat drinks displayed on a table.
Three fitness enthusiasts stand behind a display table filled with supplement containers at a convention. The backdrop is a black curtain, and various booths are visible in the background.
A booth at a fitness expo featuring a woman smiling while standing behind a table with protein bars, a giveaway sign, and a man in the background organizing items.
A tent for the Ultimate Armwrestling League at a fitness expo, with attendees in the background.
A woman in a blue hoodie prepares items at a booth featuring Positive brand hydration and energy drinks, with a vibrant promotional backdrop displaying various flavors.
A woman at a booth for 'For Her Body Sculpting' in a convention center, displaying brochures and service information, with a backdrop featuring her services.
Exterior view of the Anaheim Convention Center with palm trees and a clear blue sky.

Having attended Comic Con, Oddities Curiosities Expo, both Creep I.E. and Horror Con, I must say the Fit Expo was one of my favorites. If you love all things health and wellness, this event is a must-see. If people watching is your thing, there was plenty of buff people and I heard them complimenting each other’s physique. 

About the Author

A woman with long hair wearing a crochet top, standing against a blurred background.

Christy started Disarray because she missed writing what she wanted. With a Bachelor of Arts in Journalism from California State University, Northridge (CSUN), she covers conventions, expos, music concerts, fashion, food and events. From hiring writers, to contacting publicists and making assignments, Christy is responsible for the editorial strategy of Disarray. Questions, comments or interview requests? Contact Christy@disarraymagazine.com – You can also follow her on Instagram and TikTok.

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