L.A. Fashion Week Recap: Project Ethos (Part 2)

Project Ethos is known for showcasing the hottest emerging designers, musicians, models and artists. After the first group of designers debuted their lines, VoxHaul Broadcast performed and then models made their way down the runway wearing designs from Melissa Velia, Marialia, Lamixx, BritBoy Fashions, Jaq Wear and Hard Couture.

After the intermission, runway looks from the Melissa Velia collection reminded us of the 70s with bold prints and headbands. The glam factor was turned up a notch when sequins graced the catwalk.
http://chu-lacouture.com/MelissaVelia.html

Check out the notable looks below:

See full Melissa Velia coverage below:

http://picasaweb.google.com/s/c/bin/slideshow.swf

Next, models made their way down the runway wearing Marialia, which featured an array of pink dresses, bathing suits, stripes, grays and nudes. The crowd cheered as soon as the bow bikini hit the catwalk.
www.marialiaxo.com

See our slide show for full Marialia coverage:
http://picasaweb.google.com/s/c/bin/slideshow.swf

When the Lamixx collection debuted, we saw neutrals in the form of dresses, hoodies, skirts and pants. Our favorite outfits are noted below:
www.lamixxclothing.com

Full Lamixx runway coverage provided below:

http://picasaweb.google.com/s/c/bin/slideshow.swf

Britboy Fashions offered looks for both men and women showcasing body hugging, above the knee dresses and stylish outerwear for men. We also saw menswear in the form of pants, button ups and an outfit that resembled a priest gone rogue.
http://BritBoyFashions.com

See outfits from Britboy Fashions below:

Check out the full collection below:

http://picasaweb.google.com/s/c/bin/slideshow.swf

Jaq Wear literally shined down the runway opening with teal and navy blue dresses. We also saw silver pants, gowns, and our favorite notable sequins dress from the collection.
http://jaqdwear.com

More runway photos featured in the slide show below:

http://picasaweb.google.com/s/c/bin/slideshow.swf

Hardcouture was last to hit the runway. It was amazing to see a 21-year-old designer debut her line at Project Ethos! Kristine Lopez, a college student, showcased Hardcouture, a collection comprised of sexy see-through dresses, black lace tops, plunging necklines and feminine white lace tank tops.
www.shophardcouture.com

Full runway coverage below:
http://picasaweb.google.com/s/c/bin/slideshow.swf

All photos by Markus Biegel

Luckily, we were able to snap some shots during this portion of the show. The media riser was bombarded with ecstatic fashionistas who jumped up and down during the fashion show, shaking the riser and pissing off many photographers and videographers.

Were you at this event? Which line was your favorite?


About the Author

Formerly an editor and writer at Citysearch, The Examiner, LA Youth Newspaper and proofreader at The Los Angeles Daily News, Christy Buena decided to start Disarray Magazine because she missed writing what she wanted. From hiring writers, to contacting publicists and making assignments, Christy is responsible for the editorial strategy of Disarray Magazine.
Questions, comments or suggestions? Contact Christy@disarraymagazine.com
Twitter.com/ChristyBuena

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Categories: beauty, Events, Fashion

3 replies

  1. I agree B. Vika was stunning. Bummed I couldn't stay but it was truly great. I do think I loved the more boho line in the first half with the poofy hair.

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